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Digital Associate Media Director

Company: 9thWonder
Location: Houston
Posted on: May 5, 2021

Job Description:

The 9thWonder Houston team is looking for a Digital Associate Media Director with a strong background in B2B digital media. You will lead and work with other team members to develop strategies, identify relevant digital KPI's, analyze data and provide insights that assist in meeting client and campaign objectives. The Digital Associate Media Director is the day-to-day liaison between the client and the media community and will build and maintain strong relationships with media suppliers and platforms. This role requires a strong understanding of the B2B customer journey and the role digital media plays in these relationships.RESPONSIBILITIES:* Provide strategic oversight of client accounts and lead a team of digital media planners* Prepare and present digital media plans, including objectives, strategies, rationale and all backup materials* Lead the execution of digital media plans, including preparation of media budgets and interaction with other members of the digital and offline teams* Prepare media authorizations per approved plans/project request* Prepare buy releases upon client authorizations as well as budget recaps for clients* Assist the Media Finance group in managing budgets and expenditures* Lead periodic meetings as the media expert between account management and client* Develop analyses of digital media results and data to further our understanding of how digital strategies and programs are achieving campaign objectives for our clients; in addition, you will work with other team members to provide ongoing optimizations and recommendations for digital media efforts.* Bring new and innovative thinking to our clients and other team members* Manage other team members* Have strong familiarity with the digital media landscape including: display, video, email, paid search mobile, native and social channels* Other duties as assignedQUALIFICATIONS:* 6+ years of digital media planning experience at an advertising agency* BA/BS Degree, or equivalent experience* Significant experience with Enterprise-level B2B accounts* Experience developing B2B based lead generation programs as well as experience/knowledge of marketing automation platforms such as: Marketo, Pardot, Eloqua* Experience with local and national digital media planning* Strong knowledge and experience with Mediaocean, Prisma and Excel; some experience with Google Ads and Google Analytics is preferred* Strong leadership and critical thinking abilities* Curious, inquisitive mind* Organized, collaborative and an excellent teammateThe Legal Stuff9thWonder offers a fun and rewarding environment, where every associate is valued. That's not just a legal HR statement, we appreciate all members of the team and thrive to craft a culture where the best idea is boss. While we thank you in advance for your interest, please know we will only respond to those whose experience and skills most closely match the requirements of the position. We are an Equal Opportunity Employer.

Keywords: 9thWonder, Houston , Digital Associate Media Director, Advertising , Houston, Texas

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