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Search Engine Optimization Specialist

Company: Sprinkler Warehouse
Location: Houston
Posted on: August 7, 2022

Job Description:

Sprinkler Warehouse is the leader in online sales in the Irrigation & Landscape Supply industry. We are proudly part of the Heritage Landscape Supply Group (with locations nation wide).
We are looking for an SEO (Search Engine Optimization) Specialist to join our Web Team.
Our web team is a powerhouse team that focuses on website design, Ecommerce SEO, social media, and website optimization - all while building real, life changing connections with our customers. As the e-commerce leader in our industry with a website design team that is always learning & applying cutting-edge e-commerce technology, we want you to come help us be even better---
You will get to focus & work on multiple websites - our company websites. You will get to see the efforts of your work come to life and keep making the changes needed to Rank Higher and Higher!
This SEO position's main focus will be to work with the web design team and our content writers to make sure our company websites are ranked well in Google's organic listings. This is a permanent and full-time position working in an office environment with a seasoned web design team.
We strive to have the BEST Websites in our industry, using the latest and greatest technology mixed with website designers that want to be the BEST in their field. You will be exposed to everything it takes to have a successful e-commerce site... from graphic design, website design, video production, marketing campaigns, search engine optimization, to you name it! This is a fun, relaxed, yet challenging work environment... -Where else do you get your Birthday OFF with PAY?
SEO (Search Engine Optimization) Efforts:

  • Define target keyword lists, optimize existing content and collaborate with content and web developers to complement ongoing initiatives
  • SEO (Search Engine Optimization) Setup
  • On and Off-page optimization
  • Identify areas for onsite improvements in site structure, internal linking, page code and content development
  • manage and guide our in-house content writers
  • Tracking data analysis
  • Reporting
  • Monthly strategy creation & execution and Team collaboration
  • Provides project management for the Company's search engine optimization initiative(s)
  • Serves as daily point-of-contact for the Company's search engine optimization vendors
  • Coordinates and traffics SEO improvement tactics among team members
  • Communicates SEO initiative, performance, strategy, etc. to colleagues in Field Marketing and / or field associates and market leadership
  • Manages on-site SEO optimizations, including but not limited to the creation of relevant tag data or content, anchor text, unique content, and local content
  • Performs keyword analysis and creates fresh content accordingly
  • Manages off-site SEO optimizations, including but not limited to Google Places updates and other linking and listing opportunities
  • Monitor, on an ongoing basis, SEO results and manage projects to ensure continued high rankings
  • Performs administrative functions supporting all SEO (Search Engine Optimization) efforts
    Social Media Efforts:
    • Provides project management for the Company's social media initiative(s)
    • Serves as daily point-of-contact for the Company's social media initiative(s)
    • Monitors social media sites
    • Develops and posts content to social media sites
    • Involves web design team members in response to social media posts as appropriate
    • Performs analysis of social media activity and coordinates appropriate reporting
    • Responsible for measuring and reporting ROI/effectiveness of Social media initiatives
    • Performs administrative functions supporting all social media efforts
    • Research, develop, and writes content as assigned
    • Connects content creation to SEO and social media opportunities as appropriate
      Desired Skills & ExperienceAn ideal candidate will possess the following skills & characteristics:
      • Knowledge of current SEO techniques
      • Working Knowledge of SemRush, ScreamingFrog, and other SEO Marketing Tools
      • At least 2 years of hands-on experience in online marketing, including managing organic search campaigns
      • Experience link building with external organizations preferred
      • High attention to detail
      • Strong desire to learn new skill sets
      • Google Analytics experience
        How To Submit Resume:Resumes presented in person by Applicants at Sprinkler Warehouse will receive first priority:8535 Jackrabbit Rd., Suite A, Houston Texas 77095.
        We want applicants to come in so that if possible we can conduct interviews at the same time as receiving the resume...since we are trying to hire for this position as quickly as possible!
        Lots of Benefits!!!- Health, Dental, and Life Insurance- 401k Retirement Plan and 401k Matching- Prepaid Legal / Identity Protection benefit programs- Vacation Days, Holidays Off, Birthday Off With Pay!- Free Snacks and Drinks at Office- Bonuses Paid Throughout the Year!
        Starting Pay: $65,000 - $75,000/yrStarting Pay will be based on experience of applicant.Pay raise opportunities several times throughout the year.
        ---How To Submit Resume:Person Resumes brought to Sprinkler Warehouse will be given first priority:8535 Jackrabbit Rd., Unit A, Houston Texas 77095

Keywords: Sprinkler Warehouse, Houston , Search Engine Optimization Specialist, Other , Houston, Texas

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